Okay, I really do think that before the year ends, there will be at least twenty brands that will jump in the mineral makeup bandwagon. Mineral makeup is the “it” makeup and is going to an upward trend.
Check out Maybelline Mineral Power.
L’OrÃ©al is adding a mineral line to the Maybelline New York brand. Mineral Power will launch in January 2008, and although the launch comes years after the first mineral makeup line appeared on shelves, company executives are confident that the line will do well.
The line will include a foundation, pressed powder, concealer, loose powder and blush that incorporate triple refined micro minerals and are talc-, fragrance- and oil-free.
-source : http://www.cosmeticsandtoiletries.com
I haven’t had a chance to try Maybelline‘s new mineral makeup line, but Jazmin from MakeupMoxie has tried both the loose powder foundation and the liquid foundation, and came up with a review of both products. Check them out!
What I liked most about Jazmin’s entry about Maybelline Mineral Makeups is that she warns people that not all brands that offer “mineral makeup” are REAL mineral makeup just because they claim that it is mineral makeup. Here’s her paragraph about it.
Important Note: Donâ€™t fall for the mineral marketing trap! The fact that this product is marketed as â€œMineral Powerâ€ makeup that contains â€œmicro-mineralsâ€ really doesnâ€™t mean much. The small amount of minerals that this product actually contains is also present in a number of liquid foundations that have been around for a long time.
Furthermore, this foundation contains all the chemicals and preservatives that are typical of many liquid foundations.
You know what? I totally agree. Instead of wholeheartedly believing when the label says MINERAL MAKEUP , do not head over to the counter at once, and take a minute or two to check the back label for the list of ingredients. Do they look like they’re not very different from traditional makeup? Do they still have foreign-sounding chemicals, or preservatives? If there are, chances are , they are not pure mineral makeup, or even mineral makeup at all. Up to what extent of tolerance you would have for ingredients, is up to you.
So , has anyone tried Maybelline Mineral Power? I’d love to hear some feedback!